Despite being small brands, they have been able to make enough noise to be noticed by the industry and the consumer. And not only this, nowadays, in the middle of the “go green or go home” movement, this companies are in the top of the rankings to inspire change.
The agreement signed by 32 fashion giants to establish guidelines for sustainability in the fashion sector, will determine the following steps of the industry.
After signing with the Ellen McCarthur Foundation, the agreement New Plastics Economy and the CEO Agenda, the sector now adds a new program to its to do list to work towards sustainability.
More than twenty fashion and luxury giants confirmed their attendance to the G7 Summit in Biarritz, France to create a path towards a more sustainable industry.
After three decades on the low, the industry started reassembling and picks up its pieces to face a new era of sustainability and digitalization.
Industry picks up its pieces after the fall, to face a new era or sustainability and digitalization. The brake out that came after the financial crisis ended up with the closure of companies that where already crashed after two decades of the delocalization of manufacturing. Closures continued during the economical crisis, as well as restructurations and acquisitions. With this last move, the industry put a stop of three decades on the low.
Sport has marked the pace of fashion during the last ten years, establishing a division line between fashion and sportswear is more complicated today than it was ten years ago.
Part of the Boston Consulting Group since 2014, Javier Seara is one of the co-authors of the Pulse of the Fashion Industry report, that measures the advance of sustainability in the fashion industry and its different systems.
Groups like Hermès, Chanel or Kering took control of its suppliers years ago to face a triple threat: lack of resources, velocity and sustainability.
From Marks&Spencer to Asics, fashion retail giants continue scanning the market on the look for business projects to add to their corporations.
Career, fashion blogger. Fashion lovers, brands, runway shows, magazines, models and designers stopped being watchers to being one more player in the game.
For fashion to move forward in sustainability there is only one method: turn around the system.
The CEO of the optical giant points that the tendency in the sector is the clustering of companies to join forces.
American ecommerce giant has launched a personal shopper service, that combines algorithms and personal stylists to select the best closet pieces for its clients.
Zara, Ynap, Clarks or Burberry are some of the companies that interact with their clients through social media channels, to make customer service, more personalized.
Fashion companies are feeling the pressure because of margin reductions. However, according to McKinsey, they don’t make proper use of technological resources to fix the situation.
News, analysis and interviews on the key actors of the fashion business
